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Blog : Social Media

Blogging And WordPress Your Foundations For Online Success

Blogging And WordPress Your Foundations For Online Success

Just like a tree needs strong roots to grow and a house needs a strong foundation to build a family home on? Your online business and presence needs a strong foundation and let me cut to the chase that is your website. Either it’s a one page theme showing your resume a site to brand yourself into an industry. Possibly you wish to build your own business selling your products and services. Whatever it is you want to do online you need a home and that’s simply going to be your website / blog.

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Traveling Your Brand Across The Social Media Space

Traveling Your Brand Across The Social Media Space

This month on DAITHIOROURKE we decided to focus on branding and personal branding. Personal Branding is one of the most efficient ways in which to build a brand. Branding can be easily rushed into with little thought put into it. Personal Branding allows you to take a step back and gives you the permission to THINK ABOUT IT. This is important and will save allot of time and effort reducing the need for re-branding in the future. Build a brand that has a clear message with easily relate-able visuals that enhance that message.

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How Maersk Line: Became A Social Media Powerhouse

How Maersk Line: Became A Social Media Powerhouse

To boring for social media

Maersk Line original mission was to bring the company closer to its customers and social media was the answer to that

“In social media, people—whether it’s seafarers or CEOs—don’t want third person narratives that are pushed out…like press releases or TV ads. They expect a human touch. And if companies have that, and it’s not in a manufactured way, they will be rewarded big time.”— Jonathan Wichmann, Head of Social Media,

(Katona, & Sarvary 2014).

Maersk Line was part of Maersk Group, a collection of shipping and energy companies that also included APM Terminals, Maersk Oil, and Maersk Drilling. Maersk Group has 121,000 employees worldwide with $59 billion in revenues in 2012. Maersk Line itself had revenues of $27 billion in 2012 25,000 employees across 325 offices in more than 125 countries.

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Simplicity Of Content Marketing

Simplicity Of Content Marketing

Content Marketing may be your only option.

Although content marketing can be made out to be complicated in truth it is not. Even for brands with small budgets can be highly successful with the right content marketing strategy. The distribution of relevant and valuable content on a consistent bases can attract a defined audience. Below are a few things you should consider.

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