To boring for social media
Maersk Line original mission was to bring the company closer to its customers and social media was the answer to that
“In social media, people—whether it’s seafarers or CEOs—don’t want third person narratives that are pushed out…like press releases or TV ads. They expect a human touch. And if companies have that, and it’s not in a manufactured way, they will be rewarded big time.”— Jonathan Wichmann, Head of Social Media,
(Katona, & Sarvary 2014).
Maersk Line was part of Maersk Group, a collection of shipping and energy companies that also included APM Terminals, Maersk Oil, and Maersk Drilling. Maersk Group has 121,000 employees worldwide with $59 billion in revenues in 2012. Maersk Line itself had revenues of $27 billion in 2012 25,000 employees across 325 offices in more than 125 countries.
Grateful you Asked
First of all I am grateful that you came to me for advice I am genuinely passionate about helping others and welcome the opportunity to help you. Like I said before I don’t fill people’s heads with jargon and BS that very evident online today. Lucky for me I was mentored and coached by one of the best and that made a big difference for me. I must have had about 5 blogs online that where just horrible but they did help me learn and develop my craft and so will you. So sit back grab your favorite drink and read what I know and would advise you to do.
SEO And Internet Marketing
SEO and internet marketing is like the perfect set of ingredients required for your website to allow it to get ranked and be seen and clearly read by Google. With the holiday season coming and with the shops becoming an obstacle course of people scrambling over each other to get the best bargains. Many traditional shoppers are now turning to the Internet to avoid such drama that exists in shops during the Christmas season.
Google What It Wants
At this time of the year if you have an online business then it worth taking some time to review your onsite SEO so you get found this Christmas. SEO is made out to be a very complicated but really it is not. SEO is just the fundamentals required to achieve online success. Let’s face it Google dictates where you get positioned and will determine if your site is worth ranking or worth being found. So with that in mind it is advisable to just give Google what it wants which is fast running clean looking sites with good quality content that informs and engages.
We all know by now that Christmas is big business and this to some is unfortunate. But we must not for get to accept Christmas for what it is. An opportunity to spend time with family and friends and to treat yourself to something nice. And with that in mind its worth remembering that in 2013 $42.75 billion dollars was spent online during the holiday season according to comScore. That was a 10% increase from the year before. So forget about your family and friends and get in on the action and increase your sales with effective Internet marketing. You can spend time with your family and friends in January as they will be too broke to go anywhere. You can be the guy or gal that can bask in the glory of killing it online this Christmas. Here we will share with you some hints and tips that will allow you to master sales online this Christmas.
Branding is one of the most crucial elements to the establishment of a business and especially a new business. A brand will be with you for a very long time as it is difficult to change once you are established. Recently while working with a client one of my clients team members prematurely published the new brand without warning and caused allot of confusion amongst there community. After allot of phone calls emails and Facebook message the problem was solved very quickly. So it is imperative to take some time with branding ensure you are happy with it. Ensure it has longevity and can be understood and can be seen well in various formats. Do it right and the world is yours and you can master all you observe but if you rush it and don’t think about it you can loose all credibility in the blink of an eye.